Magazines: Oh Comely - Audience
1) How does Oh Comely introduce itself?
Oh Comely introduces itself as an eccentric and imaginative ladies way of life magazine, which centers around women's activist articles and can be depicted as excessively white collar class.
2) How do the print circulation/readership statistics for Oh Comely compare to Men's Health?
3) How is Oh Comely distributed to the audience?
Oh Comely is distributed through independents, WHSmith and international outlets.
4) What do you think the target audience demographics for Oh Comely might be? Some details are provided by the magazine (e.g. average age 27) but make an educated guess on further demographic details.
I think that the age range would associate with 20-39 as 20 years of age is around the age you would be when going to college, a crowd of people that I think Oh Comely is gone for. I likewise imagine that that a large portion of the gathering of people would be either AB or ABC1, alluding to social classes.
5) What psychographic groups might be attracted to Oh Comely?
I believe that the reformer or the wayfarer would be pulled in to this magazine as these psycographic bunches are ostensibly the most keen on changing the world, or exploring it and discovering a greater amount of it.
6) What social class classification would you expect most Oh Comely readers to be? Why?
I would expect the majority of the Oh Comely pursuers to be working class white ladies as inside the magazine, there is a considerable measure about different societies, a quality which I think working class white individuals are searching for, an adjustment in culture.
7) What level of education would you expect for most Oh Comely readers? Why?
I would expect the greater part of the people to be exceedingly taught, for them to appreciate this sort of magazine, where there is such an innovative component to it. This is additionally depicted by how refined Oh Comely attempts to be, consequently the more taught groups of onlookers would acknowledge and comprehend it.
8) What audience pleasures are offered by Oh Comely?
For some preoccupation is an argument, yet for that, Oh Comely would need to be a piece of their way of life, that implying that they would read Oh Comely at an autonomous nearby coffeehouse on a Sunday.
9) It has been suggested Oh Comely is a “magazine about people, their quirks and creativity rather than money and what it can buy”. How does the design and advertising content of Oh Comely support this view?
The plan for Oh Comely is very insignificant, yet it does this to center around the article about the general population, along these lines attracting the peoples consideration regarding what they're about as well as who they seem to be.
10) Why do you think Oh Comely has been able to build a loyal audience of subscribers in the eight years since it launched? Think about audience demand, rival magazines and the overall media landscape in the digital age.
It can be contended that Oh Comely has possessed the capacity to maintain a dependable crowd through the unmistakable perception that this women's way of life magazine is a completely diverse interpretation of this sort, with a few articles fitting into the criteria for arrange 5 manliness. Rival magazines like Cosmopolitan spotlight on ladies satisfying men and so forth where as Oh Comely concentrates significantly more on the intense ladies who are a separated of the magazine.
Oh Comely introduces itself as an eccentric and imaginative ladies way of life magazine, which centers around women's activist articles and can be depicted as excessively white collar class.
2) How do the print circulation/readership statistics for Oh Comely compare to Men's Health?
- Social Media Reach: 100,000
- Readers Per Issue: 25,000
- Average Age of reader: 27
These figures are a considerable measure lower than the insights for MH, notwithstanding the normal age. This is on account of Oh Comely is a significant specialty magazine, went for a substantially littler gathering of people contrasted with that of Men's Health.
Oh Comely is distributed through independents, WHSmith and international outlets.
4) What do you think the target audience demographics for Oh Comely might be? Some details are provided by the magazine (e.g. average age 27) but make an educated guess on further demographic details.
I think that the age range would associate with 20-39 as 20 years of age is around the age you would be when going to college, a crowd of people that I think Oh Comely is gone for. I likewise imagine that that a large portion of the gathering of people would be either AB or ABC1, alluding to social classes.
5) What psychographic groups might be attracted to Oh Comely?
I believe that the reformer or the wayfarer would be pulled in to this magazine as these psycographic bunches are ostensibly the most keen on changing the world, or exploring it and discovering a greater amount of it.
6) What social class classification would you expect most Oh Comely readers to be? Why?
I would expect the majority of the Oh Comely pursuers to be working class white ladies as inside the magazine, there is a considerable measure about different societies, a quality which I think working class white individuals are searching for, an adjustment in culture.
7) What level of education would you expect for most Oh Comely readers? Why?
I would expect the greater part of the people to be exceedingly taught, for them to appreciate this sort of magazine, where there is such an innovative component to it. This is additionally depicted by how refined Oh Comely attempts to be, consequently the more taught groups of onlookers would acknowledge and comprehend it.
8) What audience pleasures are offered by Oh Comely?
For some preoccupation is an argument, yet for that, Oh Comely would need to be a piece of their way of life, that implying that they would read Oh Comely at an autonomous nearby coffeehouse on a Sunday.
9) It has been suggested Oh Comely is a “magazine about people, their quirks and creativity rather than money and what it can buy”. How does the design and advertising content of Oh Comely support this view?
The plan for Oh Comely is very insignificant, yet it does this to center around the article about the general population, along these lines attracting the peoples consideration regarding what they're about as well as who they seem to be.
10) Why do you think Oh Comely has been able to build a loyal audience of subscribers in the eight years since it launched? Think about audience demand, rival magazines and the overall media landscape in the digital age.
It can be contended that Oh Comely has possessed the capacity to maintain a dependable crowd through the unmistakable perception that this women's way of life magazine is a completely diverse interpretation of this sort, with a few articles fitting into the criteria for arrange 5 manliness. Rival magazines like Cosmopolitan spotlight on ladies satisfying men and so forth where as Oh Comely concentrates significantly more on the intense ladies who are a separated of the magazine.
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